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How Using an Answering Service Can Keep Your Customers Happy

Bennett Answering Service • May 31, 2017

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For many companies, the prospect of hiring an answering service brings with it the fear of customer support and service declining and impacting company profits. In all actuality, the opposite is true. The sole purpose of any call center is to provide the best customer satisfaction in order to increase their company clientele and maintain job security. Therefore, the success rate is considerably high.

Reasons Why Answering Services Make a Big Difference

Cheerful and Professional
We all love to hear a cheerful voice on the other end of the phone line, but for an answering service it goes way beyond just having a positive and approachable demeanor. Every staff member is a properly trained professional who undergoes regular performance reviews to make sure they are delivering the best approach to service that a customer would expect. If there is a complaint issued toward a staff member, it is taken very seriously. This in turn will help to create better overall customer satisfaction and repeat business.

Humans, not Machines
Most everyone knows how annoying it can be to call a customer service line only to be greeted by an automated voice mail, which is why 80% of customers usually hang up. When a customer calls with a problem, no matter what time of day or night it is, they want to be greeted by a human being and not some mechanical device. Being able to speak one-on-one with a customer representative goes a long way in increasing customer satisfaction.

Immediate Response
It's no secret that customers tend to be very impatient, and when they aren't catered to immediately, they can become extremely rude. It takes a special kind of employee to remain calm in this type of situation, and answering service agents are trained to do just that. It's also true that customers hate to be kept waiting or put on hold, and a quality answering service strives to make sure this never happens by answering within the first two or three rings and handling the incoming call rate in a timely and professional manner.

By observing these and other ways switching to a reputable answering service can be beneficial, the question of whether or not to do so becomes decidedly clear. If you're looking to increase customer happiness within your own business, as this in turn has been proven to increase company profits, then hiring an experienced call center is certainly the best choice.

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